The advantages of working remotely.

If you're only looking for a copywriter locally, have a think about this.

Remote working saves you time.

Finding a local writer then arranging meetings gobbles up a lot of potentially productive time. A remote copywriter could be spending all that wasted time working on your brief. Then you can use the time saved to do something more constructive. You could even go home on time that day. Imagine that.

You get a fresh perspective.

Sometimes, there can be, erm, politics associated with a particular account, client or project. By hiring a copywriter to work remotely, outside your local industry, you can filter all that out. So the work they produce for you won't be affected by all that bad karma, and a fresh pair of eyes may result in a new approach.

It's greener.

No CO2 burned up by car fumes. No paper wasted on printing umpteen copies of the brief for everyone in a meeting. You might even help to meet your business's eco-targets (make a note of that for your annual report).

"Ah, but face-to-face is best"

Come on, that's what people said about shopping online. The ease of exchanging documents means copywriting lends itself more than any other discipline to remote work (especially with online content - you’ll be viewing it in the exact same situation as your target audience). And if you need a face-to-face, you've got the likes of Facetime, Google Hangouts, Skype, Zoom, Teams... 

Remember, you don’t buy bananas grown in Britain. So if you're trying to find a writer locally, try going remote instead. You may be pleasantly surprised.