Your copywriting questions answered.
People ask me a lot of questions about writing for brands, writing for websites and copywriting in general. So I thought I'd start writing the answers down somewhere. Otherwise my brain may eventually lose this information to lesser stuff, like the lyrics to 'Barbie Girl'*.
What is 'tone of voice' in copywriting?
How can a brand convey personality with writing?
Why is writing with honesty important?
Can you make our brand's copy simpler?
Got a copywriting question?
Unsure whether to use an Oxford comma? Baffled by SEO? Confused by content? Whatever your query, ask me and I might write the answer here. Keep it to questions about writing though - don't be asking weird stuff about kumquats or mittens.
* 'Life in plastic, it's fantastic'. Apparently.