Brand and web copywriter.
Good copywriting helps get rid of those pesky business clichés in website copy, print and broadcast writing. And an improved tone of voice could help your brand gain more responses, reduce complaints, make more money and be altogether more brilliant.
So stop using words like ‘solutions’ (shudder) and take a look around.
Could your brand's tone of voice work harder?
A well developed tone will make your audience more likely to act on your copy, and can improve brand loyalty. And that's never a bad thing.
Good writing will make people like you. (Well, they'll like your brand anyway.)
Obviously I can't make people like you. I'm sure you're lovely, but for all I know, you steal sticks from puppies. So when I say 'you', I'm talking about your brand.
I've helped everyone from ambitious start-ups to well-known brands such as the NHS with their writing. So it doesn't matter what line of business you're in; if your words are slacking, call me and I'll give you some new ones.