Why you should hire a copywriter.

 

 

 

 

 

Apparently Microsoft aren't 100% confident that 'Songsmith' is one of their more impressive products, so it's understandable that they didn't want to invest in marketing it. However, the developers of the product didn't agree, and so they thought, "Hey, let's just write the ad ourselves."

Do I develop computer software and release it, bugs and all, onto the world? No, I do not. So developers, stick to what you know. It's better for everyone that way.

 

We are being watched.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

A good copywriter always asks questions, so they have the information they need to do the best job possible. But that’s where the similarity with spies ends. So I was pretty surprised when I was checking who’d visited this site one day, and I found an entry for a visitor from Virginia, USA. After digging a little further, I saw the visitor was from Langley in Virginia.

 

But then I drilled right down to the network the visitor was using. Its name carried just three words – ‘Central Intelligence Agency’. So if you’re reading this, chances are your name just made its way onto a database down in Virginia…